Domain Buying Tips
1. Is it easy to spell? I mean EASY! The masses can’t spell.
2. Is it easy to remember?
3. Will it look good on a billboard or in a commercial?
4. Will it pass the radio test?
5. Is it commercial or social?
6. Does it mean something just standing alone?
7. Can the domain go up in value by 100x? by 1000x 10,000x?
8. Is this a retail price or a wholesale price?
9. Are the other extensions taken?
10. Does it get ANY traffic or make ANY income consistently?
11. Is it a plural when it should be a singular? Or is it a singular when it should be plural?
12. Will there be mistypes? If you buy a .net and build it without owning the .com how much traffic will you lose?
13. If I decide I don’t want the domain anymore is it good enough to be liquid?
14. Are there other related domains that would help or hinder?
15. Is this the best domain I can find for the money?
16. Can I use the money in a better way?
17. Does it add value to your overall portfolio?
18. Could you open a business around that domain name?
19. Is the traffic type in or is it coming from any other way?
20. Could you envision a large company using that domain in a national ad campaign?
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